The race offers a great opportunity for local businesses and communities along route of each stage to celebrate and embrace cycling as the race comes past their front door, as well as maximise on business opportunities from increased customers and visitors.
The event and its cyclists will inspire more people to join their local cycling clubs leading to more participation in with those clubs social, sporting and community activities. The hosting of the event also creates an opportunity for a local volunteering programme to help with the event delivery of the race through route marshalling, catering, security and traffic control.
Please view our Cornwall Grand Depart Stage Community booklet to get some more ideas and inspiration towards creating your own local community activity around the event.Download Booklet
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An estimated 170,000+ people will be coming to Cornwall from across the UK and beyond to line the route of the Tour of Britain Grand Depart Stage 2021 alongside local residents. This will be a great opportunity for communities, schools, local clubs and all types of businesses to come together and make the most of the event and the sheer number of potential customers.See more
The Tour of Britain is an ideal event to work in alongside existing health plans to encourage children to ‘get active’ and teach them about the importance of a healthy lifestyle. It is also an opportunity to introduce children to a sport they may have previously been unaware of. Watching the race at the road side is always very inspiring and exciting for children. Many schools and pupils line the routes of the race to watch every year.See more
Volunteer support will be a valuable contribution to the success of the event in Cornwall. If you are interested in becoming a Race Maker for the 2021 race you can find out more and register your interest via https://www.tourofbritain.co.uk/community/volunteerSee more